Armorally Logo


Too many businesses grow too large and lose sight of what makes them so unique. As hands-on owners, Geoff and James, we are proud to fulfill each and every order.  We strive to seek out and offer products at a highly competitive price, as well as be responsive to our customers to provide a positive shopping experience. We are fortunate so many of you give us the opportunity to serve you again and again.

Customer Support

Have Questions or need a quick answer on something?  Visit our Customer Help Center, and we’re on it!

Fast Delivery!

Our Charlotte, and Kansas City fulfillment and distribution facilities bring us closer to you for fast delivery.  We package and ship our own orders 6 days per week.

30 Day Returns

We want you to be completely satisfied with your purchase, but in the event, you are not, or we have made a mistake. Simply let us know through our Customer Help Center.

Product Availability

We are a stocking dealer. If it’s in our inventory, it’s in stock and ready to ship directly to you.  No 3rd party shipping services.

Price Match!

We do our best to price match, and in most cases, beat any competitors shipped price for in-stock items.

Payment Methods

We accept all major credit & debit cards.

715,000 Customers Served 7 Years in Business 150 Tons of AR Parts Sold

Who We Are

Arm or Ally is a combat veteran-owned and operated company operating in Charlotte, NC.  We offer a high-quality selection of firearms, AR, and reloading components from America’s leading manufacturers.  We’ve served the firearms and reloading community since 2014, built an amazing team, become more efficient, and kept a low overhead – all factors enabling us to offer our customers the best prices in the industry while backing it up with responsive customer service.   Arm or Ally is not a job to us, it’s a mission to succeed.  We wake up every morning and truly enjoy the service we provide for our customers. We’re very thankful so many of you allow us to continue serving you over and over again.

FFL:  1-56-179-01-4E-13375
Address:  1021-C Technology Drive, Indian Trail, NC 28079