Sierra
For over 75 years, Sierra, known as The Bulletsmiths, has been a leader in precision bullet manufacturing, trusted by hunters, competitive shooters, and reloaders worldwide. Since its founding in 1947, they have developed a amazing reputation for producing some of the most accurate and reliable bullets in the industry. Originally based in California, the company relocated to Sedalia, Missouri, in 1990, where it continues its tradition of excellence in bullet design and performance.
At Sierra, every bullet is engineered with precision and consistency in mind. Their extensive research, rigorous quality control, and commitment to innovation have made them a top choice among reloaders looking for superior accuracy and terminal performance. Whether you are a competitive marksman, a long-range shooter, or a dedicated hunter, their precision bullets deliver the consistency and performance you need.
One of the most well-known product lines from them is the MatchKing series. Designed specifically for competition shooters, these bullets are manufactured to tight tolerances, ensuring exceptional accuracy and minimal drag. MatchKing bullets have set numerous world records, solidifying their place at the forefront of precision shooting.
For hunters, Sierra offers the GameKing series. Featuring a boat-tail design, GameKing bullets are built to reduce drag and wind drift while providing deep penetration and reliable expansion. These bullets are an excellent choice for medium to large game, making them a favorite among serious hunters looking for consistent terminal performance.
If you’re a varmint hunter, BlitzKing bullets offer rapid expansion and outstanding precision. These bullets are designed to maximize accuracy while ensuring devastating impact on small targets. Whether you’re taking down prairie dogs or coyotes, BlitzKing bullets deliver the speed and expansion necessary for effective varmint control.
The Pro-Hunter series is another staple in their lineup, designed for deep penetration and controlled expansion. With a flat-base design and a specialized jacket, these bullets offer reliable terminal performance, making them an excellent choice for big game hunters.
For handgun shooters, Sierra produces the Sports Master and Tournament Master bullet lines. Sports Master bullets are designed for self-defense and hunting applications, offering hollow-point construction for effective expansion. The Tournament Master line, on the other hand, features full-metal jacket bullets for competition and target shooting, ensuring high levels of accuracy and repeatability.
Beyond bullets, Sierra supports reloaders with extensive reloading data, ballistics software, and manuals to help shooters achieve optimal performance. Their commitment to innovation extends beyond manufacturing, offering reloaders the tools and information they need to fine-tune their loads and get the best results from their firearms.
In 2020, Sierra expanded its presence in the ammunition industry by acquiring Barnes Bullets. This acquisition further strengthened their ability to provide high-quality, performance-driven products to shooters across multiple disciplines. With this expansion, Sierra continues to push the boundaries of bullet technology, ensuring that reloaders and shooters have access to the best components on the market.
Whether you’re looking to build match-grade rifle rounds, craft hunting loads for big game, or fine-tune your varmint cartridges, they offer the perfect bullet to match your needs. Their unwavering commitment to quality has made them a go-to brand for reloaders who demand excellence.
At Arm or Ally, we proudly offer a selection of Sierra bullets and other products for reloaders who refuse to compromise on accuracy and performance. Every Sierra product we carry is backed by decades of experience and a legacy of precision engineering. When you choose Sierra, you’re investing in a product that has been tested and trusted by generations of shooters.
If you are new to reloading or have any questions about Sierra products, we are always here to help!